Beauty, Capitalism, & Patriarchy

The cycle of beauty, capitalism, and patriarchy is one that obstructs women from ever reaching a stature of acceptance. Through the apparent eyes of men, women are desired to exist as unobtainable realities, which not only subordinates but divides females to create a system of competition within the individual gender. In other words, women think that men want them to look and act a certain way, which causes them to alter their wants to fit that of the apparent truth. However, because this desired character is so extreme, women begin to clash with one another in this battle to "female perfection". But is it really the men that build this image of the perfect woman, or is it women themselves? There is no denying that men have specific cravings when it comes to the appearances and attitudes of females, but so do women when it comes to males. The difference is that men can more easily find the strength to put their own desires above that of society due to their link to hegemonic dominance in the world of gender relations. As unfortunate as it is, we still live in a patriarchal society obsessed with the apparent relationship between gender and capitalism. Because men are still the dominating gender in our social order, women feel the need to match their beauty to the desires of men in order to reach the same level of supremacy in our capitalist world. However, because capitalism is so heavily linked to our patriarchal system of society, no matter what women do they will constantly be challenged because they are the inferior gender. If we want to change this cycle of female negligence, first it is the females who have to break the conflicts within their own gender before they can counteract the superiority of men.