Beauty, Patriarchy, and Capitalism

Todays culture and society that we live in today portrays the perfection of any subject whether it the perfection of technology, economic system, and beauty. With the dominance of capitalism, beauty is put up on a pedestal resulting in exploiting the imperfection of ones looks. Society does crack down on women to look better by putting these "perfect" women into categories of what they call models who only a select few can be. Also simply going into a mall the ratio of mens to women's clothes and accessories far out numbered by women meaning that our culture today is enhancing women to have as many different possibilities and combinations to fit their personality and style in order to look better. We live in a culture were we are to judge off visuals of ones appearance to dictate the outcome. Patriarchy comes in when the idea of a dominant man being successful and money can buy you anything, puts pressure on women to look perfect inorder to grab the attention of these men. Being beautiful is a gift just like talents in sports or other fields but today our system approaches beauty as a profit opportunity cause we are able to change ones looks and make money while you can't have a procedure to change ones athletic ability to run faster or hit a ball farther.